Zara's had great food and loyal regulars but wasn't showing up when people asked ChatGPT or Perplexity for the best halal restaurants in Birmingham. Competitors with weaker food but better online presence were getting all the AI recommendations.
AEO-REX audited their AI visibility score, restructured their website content using answer-engine formatting, built out their authority signals across Yelp, Google, and third-party review platforms, and created an FAQ-style content layer specifically designed to be cited by AI tools.
First-time buyers were asking AI assistants about halal mortgages and sharia-compliant finance — but Amir & Co wasn't coming up at all. Their SEO was decent on Google but AI platforms had no idea they existed.
AEO-REX ran a competitor intelligence report showing which brokers AI was recommending and why. We rebuilt Amir & Co's authority profile, created structured Q&A content around Islamic finance questions, and got them cited on key financial platforms that AI tools pull from.
Noor Collective had a strong Instagram following but when their target customers asked AI tools for modest fashion recommendations, they were invisible. All the AI traffic was going to three large US-based brands.
AEO-REX identified the exact questions UK modest fashion shoppers were asking AI platforms and built a content strategy around answering them. We created an optimised brand profile across key fashion directories and structured product descriptions to match how AI tools categorise clothing.